In focus / Costs & performanceSales are up.
Sales are up.
So why is cash still tight?
A closer look at revenue, direct costs and when the money actually arrives.
Read the perspective ↗Business advisory, market research and digital delivery for founders and small businesses. From reviewing commercial performance to building better reporting, we turn a defined business question into a clear piece of work.
Selected reporting and commentary to inform your next business conversation.
BBC News ↗Tresswell asksWhat would a useful AI trial need to measure?
Read on BBC News
The Guardian ↗Tresswell asksWhich repeated task would you examine first?
Read on The Guardian
The Independent ↗Tresswell asksHow would you define a worthwhile business outcome?
Read on The Independent
Enterprise Nation ↗Tresswell asksWhere does your commercial review need more detail?
Read on Enterprise NationArticles 1–3 of 4
Selected 8 November 2026. Illustrative Unsplash photography; some headlines are shortened. Read each article at its original publisher. Access terms may apply.
Three business questions. Explore the analysis, the findings and the solution developed for each.
Healthcare operationsSession and procedure analysis to identify where readiness, cancellations and list design warranted review.
Readiness, session planning, flow and performance review to validate with service leads.
Agriculture & public sectorA performance framework that connects unit records, evidence quality and subsidy-allocation decisions.
A structured route from validation to selective expansion, redesign or inactive-unit review.
Life sciences strategyPortfolio, channel and adoption analysis to distinguish established value from growth hypotheses.
A proposed 90-day sequence with owners, outputs and commercial KPI reviews.
Organisations are anonymised. Sector imagery accompanies figures from the analysis; implementation status is explained in each study.
View all case studiesChoose the business issue you need to address. We agree the scope and the deliverables before work begins.
Understand costs, margins and the work behind the numbers.
Build a clearer view of customers, competition and routes to market.
Find where time, capacity and handovers need attention.
Connect reports, websites and systems to a business need.
Focused research to inform a new market, a commercial investment or your next competitive move.
Understand customer needs, market potential and buying decisions.
Explore the approach 02 / OpportunityExamine growth assumptions, customer concentration and commercial risks.
Explore the approach 03 / CompetitionCompare competing offers, pricing and positioning to inform your next move.
Explore the approachApply commercial, research and digital thinking to the way your business earns and delivers.
Explore industry applicationsProtect the economics of work sold by time, scope or expertise.
Explore the business questions02Connect the customer proposition to product and channel economics.
Explore the business questions03Bring pricing, capacity and the customer journey into one review.
Explore the business questions04Make the customer need and the operating model clear before building.
Explore the business questionsWhen pricing, growth or a digital investment is on the table, define the question before committing more time or money.
Find a reason to review nowSeparate sales, contribution and payment timing before deciding what growth really means.
Read the perspective 8 November 2026 · Includes a fictional worked exampleYou do not need to choose a service first. Select the issue closest to what is happening in your business.
Look at revenue alongside direct costs, delivery effort and cash timing before deciding where to act.
A cost and margin review with pricing scenarios and clearly stated assumptions.
A monthly briefing for founders and smaller teams. One business issue, three useful findings and one action. Read online or download the designed PDF.
This month: why revenue, delivery effort and cash timing need to be reviewed together before deciding what stronger performance looks like.
Read the November newsletter Open the PDF editionSelected external reading on technology adoption and the way businesses organise change.
Visit the news & insights deskGOV.UK · 29 October 2026
Research into how UK businesses use AI, the barriers they report and its self-reported effects.
Which business question would a proposed AI tool help you answer?
Oliver Wyman · 2026 perspective
Oliver Wyman argues that scaling agentic AI depends on the way work, ownership and controls are organised, beyond selecting a platform.
Is the workflow ready for a trial, and who will review the output?
GOV.UK · 26 June 2026
A published update on work to help smaller businesses adopt digital technologies.
What support and implementation effort would a digital change require?
Curated 8 November 2026. These are external publications, not Tresswell research or press coverage. Each practical question is our own editorial interpretation.
A focused engagement, with a clear agreement and time to review the result together.
Share the situation, the available information and the decision you need to make.
Set out scope, deliverables, responsibilities, timing and fees before work begins.
Work through the analysis, case-study findings or deliverable, its limitations and the agreed next steps.
Understand what a focused piece of work involves before preparing a brief.
No. Begin with the situation, the decision you need to make and what a useful outcome would look like. Our project brief tool helps you organise those points on your own device.
Prepare your project briefThe deliverable depends on the question: a commercial review, research report, process map, management dashboard or defined digital build. The scope should state the format, inputs, assumptions and handover before work begins.
Compare the four service areasThese should be agreed for the defined piece of work before it starts, including responsibilities, milestones and exclusions. A change to scope should prompt a review of the implications before proceeding.
Read our approachA few lines about the situation, what you’d like to achieve and when you need it are enough to start a brief.